The world is filled with apps. There are over 2 million of them on the market today. So how does one make their app stand out?
The answer to this question is simple: by providing your users with the best experience possible. But what does that really mean? It means designing an app with an intuitive design, exceptional functionality, and reasonable pricing.
It also means creating an app that will make people want to share it with their friends and family. Here are some tips on how to do just that!
Make Sure Your App Is Intuitive
People will only use your app if it is easy to navigate. That’s why it’s important to make sure your app is intuitive. The better the user interface, the more people are likely to download your app and use it regularly.
Create A Great User Experience
Great user experience is one of the most important factors when it comes to app success. Users should never feel like they’re struggling to figure out how to use your app. If an app is too complicated, users will soon stop using it and delete it altogether. The best way to create a great user experience is by using intuitive design. Take Snapchat for example: when you take a selfie, the app automatically detects your face and brings up the appropriate filters for you to choose from. It’s easy and seamless, which is what makes it so successful.
Design An Exceptional User Interface
A memorable user interface (UI) will make your app stand out from the rest. So, what makes a good UI?
It should be easy to navigate
The colors should be vibrant and fresh
It should be easy to use
It should provide information in an organized way
It should be unique and creative
Offer Reasonable Pricing Options
When it comes to pricing, there is no one-size-fits-all formula. This is because different people have different budgets. That said, many people would rather pay a reasonable price for an app instead of a large amount for an app they might not use.
To make sure your users are happy with your pricing, you should offer tiers at different prices points. For example, if your user base is largely in the U.S., include an option for an average price of $1-$3. This will ensure that most people are able to afford your app without feeling like they’re being taken advantage of.
Give People A Reason To Share Your App
When you create an app for your business, it’s important to give people a reason to share it. This increases the reach of your app and gets more people on board with your products or services. Why? For one thing, people are incentivized to share because they are already invested in your app. They’ve downloaded it, used it, and may even be paying for it. Secondly, when someone shares something they believe is useful or enjoyable, they want their friends to have access to that same information. Lastly, consumers are more inclined to purchase your app if they know others are using it too.
What does this mean for you? It means you should promote the fact that other people use your app. It might be as simple as highlighting customer reviews on the app store page or mentioning how many downloads you’ve had in the past month via social media posts. You can also offer incentives for sharing like discounts or free trials of services. The more reasons consumers have to share your app, the better!
Conclusion
Making a successful mobile app is no easy task. You have to think about what makes a great app, how to make it intuitive, what people want to share, and how it will make their lives easier. With these 5 tips, you’ve got everything you need to make your app a success.
