With almost 80 million people listening to a podcast at least once a week, podcasts are more popular than ever before. And listeners have no shortage of options. In fact, there are almost a million podcasts available, many of which with a large catalog of episodes to choose from.
Because the amount of competition is so large, if you’re interested in breaking into the world of podcasting, it’s essential you do so in the right way. To help you do this, we’ve put together the ultimate podcast checklist.
Read on to learn everything you need to launch a podcast and create killer content.
Invest in Your Show
If you want to have the best podcast possible, one of the best things you can do is to invest in your show. You can be an excellent broadcaster, but if your audio quality is poor, you’ll find it difficult, even impossible, to find success.
This doesn’t mean you have to spend thousands on your podcast before it ever makes a dollar, but you should at least have a decent microphone, as well as a headset and audio editing software. And luckily, almost every computer comes with basic editing software built-in.
A quality microphone and headset are even more worth the investment when you consider that you can use this equipment for more than your podcast. Everything from conference calls to commercial voice overs benefits from quality audio equipment.
Talk About Your Interests
When you start a podcast, you need to choose your theme with care. Because, sure, it’s possible to talk about anything on your podcast. But if you don’t have a real interest in your topic, it will translate to your audience.
Instead, choose a topic that you have a genuine interest in. Your enthusiasm will make you more invested in your show, and your audience will get more enjoyment from your content.
Take Feedback Seriously
After you gain a podcast audience, you’ll begin to get feedback. Some of it won’t help you improve, but a lot of it will be valuable information. Learn to sort the good advice from the bad, then use the good to enhance your show.
The best way to do this is to have a thorough knowledge of what your product is and isn’t. When you have an established identity, you can use the feedback to smooth out the rough patches without losing sight of your vision.
Quality and Consistency Are Key
In an ideal scenario, you could launch a podcast and gain a following and success right away. But this isn’t reality. The truth is, your podcast probably isn’t going to be very good at first.
Building a fantastic podcast takes time, because like anything, no excellence can be achieved without practice. Don’t give up. Continue posting episodes, even if you see them as imperfect.
The consistency will build trust with your audience, and the practice will help you improve over time.
Build a Thriving Show With This Podcast Checklist
Whether you’re interested in creating a podcast to help you reach your business goals or starting a passion project, this podcast checklist will put on you the right track.
With practice and commitment to quality, you’ll soon have a podcast that you can be proud of.
Interested in learning more about building a successful podcast? Take a look at our blog!