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Monday, September 25, 2023

Why Your House Isn’t Selling in Baltimore – Common Mistakes


Selling a home in Baltimore’s vibrant market should be a walk in the park, right? If you’ve been tirelessly waiting for the right buyer, but offers aren’t pouring in, it might be time for some self-introspection. Are you making one of the common mistakes that Baltimore homeowners often make when trying to sell their property? This in-depth guide takes you through a series of pitfalls that could be inhibiting your sale, giving you the tools to course-correct and move closer to a successful transaction.

Emotional Pricing: The Heart Wants What it Wants

The Story Behind Overpricing

Overpricing is a common issue. As a homeowner, you have an emotional connection with your home, which can cloud your judgement. Fair market value, however, has no room for emotions.

The Numbers Game

According to a study, homes that are overpriced take 50% longer to sell and usually sell for 11% less than market value.

How to Fix It: Appraisal and CMA

Consider hiring a professional for an appraisal or a Comparative Market Analysis (CMA). These are real estate tools used to gauge the market value of your property accurately.

Ignoring Repairs: Minor Problems Lead to Major Setbacks

Nickel-and-Diming Your Way to Stalemate

Little issues can compound into a daunting list of repairs for prospective buyers. These minor problems can be a deal-breaker.

Speed Up the Sale

Homeowners who invest in necessary repairs before listing often find that their homes sell 10% faster. If speed is what you’re aiming for, reaching out to cash home buyers in Baltimore could be a game-changing strategy.

Amateur Photography: When Your Home Doesn’t Look the Part

A Picture Speaks a Thousand Words

With 90% of homebuyers starting their search online, poor-quality photos can make your home invisible in a crowded marketplace.

Professional Photography vs DIY

While you might have an excellent smartphone camera, hiring a professional photographer can make your listing stand out, resulting in 60% more views.

Staging Faux Pas: Ineffective Presentation Tactics


Your collection of rare stamps might be your pride, but to a buyer, it’s a distraction. Depersonalizing your home makes it easier for buyers to visualize themselves living in the space.

The Bare Minimum

On the flip side, an entirely empty home can feel uninviting. A study showed that staged homes sell for up to 17% more than non-staged homes.

When Marketing Misses the Mark: Common Blunders

Listing Description: Words Matter

A poorly written listing description can deter buyers. Avoid using jargon and focus on selling the lifestyle, not just the home.

Keywords to Avoid

  • Motivated Seller
  • Needs TLC
  • As-Is

Keywords to Include

  • Move-in Ready
  • Renovated
  • Convenient Location

Poor Timing: Seasonal Setbacks

Although Baltimore’s real estate market is generally strong, certain months are more favorable for sellers. Listing in spring can increase your sale chances by 15%.

Lack of Transparency: When Secrets Surface

Disclosing the Undisclosable

Full disclosure about the home’s condition, including any history of flooding, pest infestation, or structural issues, can build trust and prevent legal complications.

The Cost of Concealment

Concealing significant issues can not only delay the sale but can also lead to legal repercussions. Honesty is the best policy.

Flexibility: The Art of Negotiation

Being Unbending

An unwillingness to negotiate can send buyers running. Always be open to offers and be prepared to make counteroffers.

What Negotiation Looks Like

It could mean agreeing to make repairs, paying for a home warranty, or even slight price adjustments. Be prepared to meet the buyer halfway.

Why Real Estate Agents Can Make or Break a Sale


An inexperienced agent may not have the market knowledge or negotiation skills to secure the best deal for you.

The Solution: Vetting

Always vet your agent, read reviews, and even interview past clients if possible. A good agent can expedite your sale process by 20%.

Parting Thoughts: Time to Reevaluate

After reading this article, you should have a clear roadmap of what not to do when selling your home in Baltimore. Even a single mistake can cost you both time and money. Whether it’s overpricing your home or being too stubborn during negotiations, these errors can add up and make your home sale a frustrating process. But, armed with the right information and a proactive approach, you can avoid these pitfalls, enhancing your chances of a quicker, more profitable sale. Remember, selling a home isn’t just about listing it on the market; it’s about understanding the nuances of what makes a property sell. Now that you know what might have been holding you back, you’re one step closer to that coveted “Sold” sign.

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