Digital Marketing Course Duration and Fees in India 2024

A digital marketing course helps you learn how to use online tools & technologies to help a business nourish and scale. It’s mostly about promoting a business on the internet & social media using various tools and techniques. Digital marketing is also called Internet marketing. Digital marketing course duration is based on what kind of program you choose to do.

Different online platforms work differently for promoting products, and each platform has its own audience, so keep this in mind while creating a digital marketing campaign. Your aim should be to connect a brand with people & then turn them into customers.

The people you are targeting are important for the success of your campaign. A digital marketing course in Jaipur, like the one Quibus Trainings provides, guides you through various techniques to help you create and implement effective digital marketing strategies. If you want to start a career in digital marketing, it’s recommended to join a comprehensive yet detailed digital marketing course.

Eligibility For a Digital Marketing Course

If you meet these conditions, you’re eligible to enroll in the digital marketing course of your choice.

  • Basic Digital Marketing Certification Course:

One should have successfully finished high school (10+2) within any subject like science, commerce, or arts.

  • Diploma in Digital Marketing:

You must have completed your high school successfully in any stream such as science, arts, commerce etc.

  • Postgraduate Diploma in Digital Marketing:

You must have achieved 50% marks or a good grade point average in your graduation, regardless of the discipline you studied.

  • BBA Degree in Digital Marketing:

To pursue a BBA degree in digital marketing, you should secure 50% total marks in 12th standard. This applies to all the fields of study like science, commerce, or arts that too from a recognized board.

  • MSc or MBA in Digital Marketing:

For MSc or MBA in digital marketing, you need an overall 50% mark or grade point average in your graduation. The discipline of your undergraduate degree doesn’t matter; it can be from any recognized college or university.

Duration & Fees of a Digital Marketing Course

The best colleges and institutes for digital marketing, such as Quibus Trainings in Jaipur, provide courses at various levels. These courses teach students important digital marketing skills that are in high demand. The cost of the digital marketing course depends on how it’s taught, how long it lasts, and the reputation of the school.

Digital marketing courses can take different amounts of time. The basic ones are about 3 months, the advanced ones can go up to 5-6 months, and if you want to be a specialist, it might take 9-12 months.

Basic courses for beginners can cost around 10K-20K. The more advanced ones who offer more learning and in-depth knowledge would fall around in the bracket of 30K-90K. Lastly, the courses that would help you become a real expert in the field would cost you more than the above, but they are designed to enhance your knowledge and expertise in digital marketing as a whole.

Digital Marketing Career Options

These are some of the career options you can choose after gaining insights about what they are and how does they work:

  • SEO (Search Engine Optimization)

Ranks content higher on search engines using simple methods.

  • SMM (Social Media Marketing)

Connects with diverse audiences on social media through visual content.

  • Email Marketing

Sends regular emails to update and generate leads for clients.

  • Search Engine Marketing (SEM)

Enhances web page visibility through paid advertising on search engines.

  • Web Analytics

Measures digital data to optimize website performance and understand user behavior.

  • Content Writing

Creates website content including blogs, articles, product descriptions, etc., integrating SEO.

  • Affiliate Marketing

Brings leads through third-party promotion, with payment based on customer referrals.

  • Video Marketing

Uses videos on social media to raise brand and product awareness.

  • ORM (Online Reputation Management)

Manages and maintains a positive online reputation for businesses.

Digital Marketing FAQs

  1. How long can I study digital marketing?

The quickest and budget-friendly way to learn Digital Marketing is through classes. You can finish a certificate course in just two to four months and gain the skills needed for a career switch.

  1. Can I learn digital marketing in 3 months?

You can grasp basic digital marketing ideas in a few weeks or months. But, to really master advanced techniques, it might take several months up to a year or even more.

  1. Is digital marketing hard to study?

Digital marketing is not hard, but it does require time, sincere effort, and some patience. It might feel a little bit tricky if you’re starting out in things like search engines or analytics but consistency will help you reach your goals. 

  1. What is SEO in digital marketing?

SEO means Search Engine Optimization is about making your website better for search engines so that people can find it easily when they are looking for the products or services you offer.

  1. Can the 12th pass learn digital marketing?

Absolutely, anyone who has the will can do a course in digital marketing after finishing high school. There are a number of courses one can choose from that can provide you with enough insights to start a career in digital marketing.

Conclusion

To summarize it in short, while looking for a digital marketing course in India, consider things like digital marketing course duration which will tell you how long it will take & how much is it going to cost you. Basic courses take a few months, while specialized ones can last a year. The fees depend on the course level, with basic ones usually being cheaper than advanced ones. Find a course that fits your time and money, and make sure it teaches you the skills you need for a successful start in digital marketing.