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Microsoft Buys Activision Blizzard in $68.7B Deal!

It's official! Microsoft has agreed to purchase Activision Blizzard in a $68.7 billion deal. This mega acquisition is the largest of the year and one of the biggest, if...
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It’s official! Microsoft has agreed to purchase Activision Blizzard in a $68.7 billion deal. This mega acquisition is the largest of the year and one of the biggest, if not the biggest, gaming acquisitions of all time.

The merger will create a gaming giant with an annual revenue of $25 billion – more than Sony, Nintendo, or Apple. The new company will have 4 game studios, 22 franchises including Call of Duty and World of Warcraft, and over 125 million monthly active users (MAU) on mobile alone.

Activision was named ‘Best Publisher‘ at this year’s Golden Joystick Awards, winning for both ‘Best Xbox Game‘ with Call of Duty: Infinite Warfare and ‘Best PlayStation Game’ with Call of Duty: WWII.

The deal will still need to be approved by shareholders before it can close later this year. Let’s wait and see how this one plays out!

What is Microsoft Buying?

Microsoft has agreed to purchase Activision Blizzard in an $68.7 billion mega-deal. This is the biggest acquisition of the year and one of the largest gaming deals in history.

Microsoft’s new company will have 4 game studios, 22 franchises including Call of Duty and World of Warcraft, and over 125 million MAU on mobile alone.

Activision was named ‘Best Publisher’ at this year’s Golden Joystick Awards, winning for both ‘Best Xbox Game’ with Call of Duty: Infinite Warfare and ‘Best PlayStation Game’ with Call of Duty: WWII.

The deal will still need to be approved by shareholders before it can close later this year. Let’s wait and see how this one plays out!

Why did Activision Blizzard sell?

Activision Blizzard had a lot of reasons to sell. At the end of 2016, Activision Blizzard’s net revenue was down to $1.6 billion from a previous year high of $2.3 billion in 2012. That means they’re making less money now than they were 4 years ago. In addition, Activision Blizzard is having trouble attracting younger players. They’ve been trying to make their games more inclusive for this demographic, but it’s still not enough to pull them back in. The company also has a lot of debt and lower profit margins than its competitors – both reasons why they felt the need to sell off some assets and raise cash before the slide continues any further .

Who will win with the acquisition of Activision Blizzard?

This is the largest deal of the year and one of the biggest, if not the biggest, gaming acquisitions of all time. The merger will create a gaming giant with an annual revenue of $25 billion, more than Sony or Nintendo.

Activision was named ‘Best Publisher’ at this year’s Golden Joystick Awards, winning for both ‘Best Xbox Game’ with Call of Duty: Infinite Warfare and ‘Best PlayStation Game’ with Call of Duty: WWII.

The deal will still need to be approved by shareholders before it can close later this year. Let’s see who wins with this acquisition Microsftablog.com!

What can we expect from Microsoft’s purchase of Activision Blizzard?

This is a huge deal. In many ways, it’s the biggest merger of the year because it will create a gaming giant with an annual revenue of $25 billion – more than Sony, Nintendo, or Apple. The new company will have 4 game studios, 22 franchises including Call of Duty and World of Warcraft, and over 125 million monthly active users (MAU) on mobile alone.

Activision was named ‘Best Publisher’ at this year’s Golden Joystick Awards, winning for both ‘Best Xbox Game’ with Call of Duty: Infinite Warfare and ‘Best PlayStation Game’ with Call of Duty: WWII.

The deal will still need to be approved by shareholders before it can close later this year. Let’s wait and see how this one plays out!

Conclusion

Microsoft has acquired the video game maker Activision Blizzard for $7.2 billion.

The deal gives Microsoft, which focuses on business and cloud computing services, a major player in the gaming industry.

Activision Blizzard makes games like Candy Crush and World of Warcraft.

Microsoft chairman and chief executive officer (CEO) Satya Nadella says the acquisition will help Microsoft become a leader in both the console and PC markets.

The deal is expected to close in late 2018.

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I’m the Founder and Lead Author at Business to Mark, sharing practical insights on digital marketing, business growth, and online entrepreneurship to help business owners grow with clear, actionable strategies. (Only contact via WhatsApp: +923157325922)