Over the past few years, the global footwear industry has been transformed by consumers moving toward products that merge comfort, innovation, and sustainability with style. One brand that has mastered how to meld all of these together is On, the Swiss performance company behind the now-famous On Cloud shoes—also widely referred to as On tenis shoes in Mexico. From an early start as a running-focused brand, this has grown to one of the most influential global sneaker names, appealing to various consumer segments: athletes, professionals, travelers, and fashion-oriented ones.
This is especially evident in the growth of On Cloud within Mexico. As more Mexican buyers look for premium-quality shoes that provide everyday comfort and advanced performance, On Cloud has risen among the top contenders. The iconic CloudTec® cushioning system, lightweight engineering, and minimalist urban aesthetic perfectly align with Mexico’s modern lifestyle trends.
This article sets out to explain why On Cloud shoes have become a must-have in Mexico, what differentiates their technology, how this fits into 2025 fashion and performence needs, and what Mexican consumers need to know when choosing their next pair.
What Makes On Cloud Shoes Special? The Technology Behind the Trend
The On Cloud shoes are most recognizable by their specific “cloud-like” sole, made with On’s patented CloudTec® technology. Instead of the traditional midsoles made of solid foam, On creates a series of individual hollow pods-referred to as that compress and rebound independently depending on the pressure from your foot and stride mechanics.
Key Technology Highlights
1. CloudTec® cushioning
Cushioning both vertically and laterally, each Cloud Pod absorbs stress from the foot and joints. For Mexican city dwellers going about their busy lives on unforgiving pavements in CDMX, Monterrey, Guadalajara, or Puebla, this translates into a much-improved comfort level for walking.
2. Speedboard® Propulsion Plate
Hidden above the cloud pods, a flexible plate is designed to transfer landing energy into forward motion. This gives every step a responsive, springy feel—ideal for running, walking, or long workdays.
3. Helion™ Superfoam
Many On models feature Helion™, a tough yet lightweight foam that retains its geometry even in extremely warm temperatures such as Mexico’s.
4. Breathable & Sustainable Construction
On Cloud shoes often use recycled materials and engineered mesh for superior airflow-important for warm regions like Yucatán, Sonora, Veracruz, or coastal cities.
In fact, this support, cushioning, and innovation combination is exactly why On Cloud has become a favorite among active, urban, and style-conscious buyers in Mexico.
Why On Cloud Shoes are trending in Mexico, 2025 Market Insights
1. Increased demand for high-end lifestyle footwear
Comfort and quality are becoming the main concerns for Mexicans when it comes to purchasing footwear, whether for office commutes, university life, travel, or weekend escapades. Buyers now want versatile shoes that look good, feel good, and last longer than fast-fashion alternatives.
2. Urban mobility and walkable lifestyles
But with traffic-heavy cities like CDMX pushing more people to walk, cycle, and take public transport, the need for lightweight, cushioned, all-day comfort has become paramount. That’s where Tenis On Cloud stand out because they offer running-level support with casual-level style.
3. Mexico’s fitness and health boom
Gyms, running groups, and active lifestyles in Mexico continue to grow. From beginners to elite athletes, people are looking for running, cross-training, and movement-based shoes for their daily lives. On Cloud is the most versatile shoe that helps users who want one shoe for multiple uses.
4. Social media and influencer adoption
On is strong among all levels of athletes, celebrities, and content creators globally. In Mexico, the brand has been driven a lot by fitness influencers and lifestyle bloggers. The minimalist design and premium look make this especially IG and TikTok-friendly.
5. Increased availability and recognition
From a somewhat niche brand, On is now a more recognizable brand in the Mexican market. More retailers and specialist running shops carry On Cloud shoes, as will online retailers.
Top On Cloud Models Popular in Mexico for 2025
According to lifestyle and performance, specific On Cloud models are favored among Mexican consumers. Here are the top choices:
1. On Cloud 5
Perfect for everyday walking, commuting, and travel. Extremely light and breathable, that is how they are described.
2. On Cloud X / Cloud X 3
Favorite of those who combine running with workouts at the gym, it provides support for lateral movements; perfect for HIIT training, weight training, and circuit training.
3. On Cloudmonster
A top choice for runners looking for maximum cushioning, the oversized CloudTec® pods of this shoe provide an exceptional bounce and comfort.
4. On Cloudnova
A lifestyle-performance hybrid with a bold, modern look. Ideal for urban wear, university students, and young professionals.
5. On Cloudstratus
For the long-distance runner who requires increased support with double-layer cushioning.
6. On Cloudflow
A lighter, faster running shoe suited for tempo runs or race training.
These models reflect how On Cloud serves several segments of both the active and lifestyle markets in Mexico.
On Cloud Shoes vs Other Premium Brands in Mexico
Mexican consumers mostly compare On Cloud with Nike, Adidas, Hoka, Puma, and New Balance. Each of those brands is outstanding in one way or another. In contrast, On has carved out a niche based on:
- Lightweight comfort: Users commonly claim that On Cloud feels lighter with more breathability than Hoka or Adidas Boost.
- Swiss-engineered quality: Durable construction stands out compared to mass-produced alternatives.
- Modern minimalist aesthetics: perfect for business-casual ensembles, everyday wear, and streetstyle fashion.
- All-day wearability: Less bulky than high-cushion competitors.
Smooth transition from work to workout is a great advantage for Mexico’s on-the-go lifestyle.
For many buyers, On tenis shoes represent value beyond performance: they have become part of a lifestyle identity.
FAQ for On Cloud / On Tenis Shoes
1. Why are On Cloud shoes so comfortable?
Their CloudTec® cushion pods absorb impact more efficiently than traditional foam soles.
2. Are On Cloud shoes good for walking in cities such as CDMX?
Yes. They are excellent for long-distance walking and commuting daily.
3. What are the best On tenis shoes for running?
Cloudmonster and Cloudstratus remain the top recommendations for 2025.
4. Do On Cloud shoes run true to size?
Most models run true to size, although narrow-footed users sometimes prefer half a size down.
5. Are they durable for everyday use?
Yes, they are durable since they are Swiss-engineered.
Conclusion: Why On Cloud Shoes Are Leading Mexico’s Footwear Revolution in 2025
The On Clouds have ascended beyond a mere athletic shoe into a lifestyle of comfort, mobility, and innovation. In Mexico, where daily routines involve long walks, active commutes, varied climates, and a growing focus on health and style, On Cloud fits seamlessly into people’s lives. Whether for running, training, daily comfort, travel, or fashion, On tenis shoes offer a premium experience that appeals to the tastes and preferences of today’s Mexican consumer. Considering their solid position amid strong trends in 2025, one would say that On Cloud is the best option for those who want the perfect mix between performance and style. It comes as no surprise that On Cloud has grown to be one of the most sought-after brands in Mexico, given its advanced technology, comfort, and clean, modern design language. And its influence is far from diminished.