It’s an experience many website owners face: you pour all your energy into creating amazing content, only to never get any traffic. And that’s no surprise when 91% of websites receive no organic traffic.
The question is, can you do anything about it?
The good news is that there are several steps you can take to get higher in rank on Google. Follow the SEO tips below to rank higher on Google.
Cover Your Expertise From Every Angle
Google wants to rank authority subjects in search engines. In many cases, it looks for known authorities for subjects and examples that they are experts in their field VeriPages person search engine .
Some of this comes from the amount of relevant content on your website. If you have multiple articles on a topic covering it from different angles, the chances are good that you have experience in the subject. Doing this will help build topical authority and rank your website for more keywords.
Match the Search Intent
Although posting a lot of website content is great for on-page SEO, it isn’t enough to post random articles. Google wants your pages to have relevance for the search queries it ranks for. If it doesn’t, your visitors will have a poor experience.
Match the content of your website to the user’s search intent. Doing this will improve your on-page metrics, keep people on your website, and potentially convert visitors into paying customers.
Perform On-Page SEO
Another way to inform Google about your web pages is by performing on-page SEO. Set up your meta title and description to describe your page and tell Google what to show in the search results. The next thing to look at is your website schema for defining your page type, author schema, and other schema entities.
The next website SEO tactic to utilize is internal links. Look for relevant content to your current page and send links. Ideally, build strong topic clusters by linking several related pages together.
Look for Backlinks
It’s hard to get rankings on Google without good on-page SEO. But at the same time, you won’t be able to get traffic if your competition is doing the same thing and Google considers them a larger authority.
You need links to solve this problem. Getting authoritative links will build your website’s credibility in the eyes of Google.
Do this yourself or hire an SEO agency. There are many white label SEO reseller companies available that can handle the job.
Get Higher in Rank on Google Today
Adding website content to a webpage can get you far when you try to get higher in rank on search engines. But with so much competition, it takes another set of skills to stand out and get search engine traffic.
That’s why it’s important to send the right signals to Google that your website is worth ranking. Begin implementing the tips above today to improve your chance of getting search visitors.
Of course, SEO traffic isn’t the only type of traffic you should rely on for your website. Look for more marketing advice on the blog that will help you grow your web traffic.